Become a Sponsor

Sponsorship is a valuable investment that pays dividends in heightened awareness, image, loyalty, and perception of quality. 

With CoastAlaska, you can choose to sponsor via "run of schedule" programming or sponsor a specific program with your message placed around shows that provide your business or organization the credit it deserves.   

CoastAlaska Listeners can be your best customers! 

Create an association with quality programs:  Public radio listeners have many traits and characteristics that make them some of your best customers.  CoastAlaska listeners are community and business leaders, are well educated, and lead active lifestyles.  They value portable media and are less likely to be influenced by traditional advertising.

Capture a Growing and Unique Audience

Public radio has experienced an exponential growth in audience in the past five years:  Currently more than 29 million listeners, nationwide, tune into NPR stations each week.  With a total population of approximately 60,000, in the region, over 25,000 listeners tune into CoastAlaska stations each week.  These listeners place great value in supporting their station’s programming and often carry over this support to companies/foundations that sponsor the programming.

Increase Your Credibility in the Listeners Minds

Reach an outstanding listener demographic:  Studies show that public radio listeners perceive public radio sponsors to be honest, socially responsible, and are believed to provide a quality product or service.  Sixty two percent (62%) of listeners surveyed believe that companies that sponsor programs on public radio are more credible than those that advertise on commercial radio.

Listeners will Hear Your Sponsorship Credit

CoastAlaska will deliver your message to a targeted audience in an uncluttered environment:  Compared to commercial radio, public radio has fewer and shorter breaks, which reduces clutter and allows your message to reach the audience.  Studies confirm that listeners pay more attention to an underwriting credit on public radio than they do to an advertisement on commercial radio.

Research:  National Public Radio, Jacobs Media and Edison Media Research, Eastlan Resources